Carlinhos Brown speaks for Neoenergia's electrical safety campaign

Iberdrola, through its subsidiary in Brazil, Neoenergia, has launched a new campaign for Carnival 2025, featuring the voice and rhythms of Carlinhos Brown. The company's aim is to spread fun and good humour among thousands of carnival-goers to talk about an issue of importance in their daily lives and that shouldn’t be ignored even during the party: electricity grid safety. 

The song "Energia é folia" explains how to enjoy carnival in a safe and aware way. The company is strengthening its leading role in the sector, raising public awareness through music. 

The song includes safety tips such as to not climb poles, marquees or trees, or throw paper or metallic streamers onto the electricity lines. These are guidelines that are useful for everyday life and are also relevant during carnival. 

You can read the full story at the Neoenergia Communication Room.