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In recent years, chatbots have been perfected and made their way into day-to-day tasks related to customer service. They ask questions, they answer, and they converse to make our life easier, but are they really as effective as they seem? They offer many advantages, although there are still some problems to solve.
Information is power. This has always been the case, but it is even more relevant now because of the data boom. When information is essential to stay ahead of customer demand, big data becomes small data, and it's worth its weight in gold. All brands want to get their hands on it.
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Augmented Reality (AR) is a technology that allows virtual elements to be superimposed onto our vision of reality. Increasingly more in demand, this technology’s development in recent years has been exceptional.
You're presumably familiar with the concept of the startup, but have you heard about scale-ups? These are companies that have grown over the last three financial years at an annual rate above 20% in terms of number of employees or turnover and reaching this scale is the dream of any budding entrepreneur. Here we try to untangle the steps that need to be taken to take this great leap forward.
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Drugs that are released into the bloodstream at the first sign of infection, buildings that react to weather conditions or mobile phone screens that repair themselves... These are just some of the possible applications of so-called smart materials, the latest revolution in the field of materials science.
Nowadays, almost 18.8 billion connected devices share information over the Internet. In 2025, this figure will rise up to 20,000 million. Big data analyses this "sea of data" to convert it into the information that is transforming our world.
